News

Red Brands Have Steady Success on the West Coast with IH Only North

Red Brands Have Steady Success on the West Coast with IH Only North

  January 11, 2012 International Harvester—a classic American brand.  Born and raised in Canton Illinois over 100 years ago, International Harvester has a long history in the American farming community.  Many believe that it is only those in the Midwest who find relevance with this brand.  But long time IH lover Jeff Ismail knows that [...]

IH & Farmall Fans – UNITE…on Facebook!

IH & Farmall Fans - UNITE...on Facebook!

International Harvester & Farmall fans now have a place to meet, share and talk….on FACEBOOK! Become a FAN of the Official International Harvester Facebook page today! http://www.facebook.com/pages/International-Harvester-Farmall/158027010897719

CaseIH Major Sponsor of 77th McDonalds Thanksgiving Parade

CaseIH Major Sponsor of 77th McDonalds Thanksgiving Parade

November 25, 2010 (CHICAGO) – Thousands descended on downtown Chicago Thursday to watch the annual Thanksgiving Day Parade along State Street. (PRESS RELEASE) Make the Mcdonald’s Thanksgiving Parade a family tradition as the holiday comes to life on State Street Thursday. Chicago native actress Jennifer Beals served as parade grand marshal. Plus, new for 2010: Dance [...]

New Youth / Toddler line for Fall 2011

We’ve had requests from consumers, we’ve been asked by our retailers….. 540Brands is proud to announce that we will have an extensive line up of Youth and Toddler caps for the CaseIH, Farmall and International Harvester brands.